Exceptional collaboration – Design Parade 2023

Exceptional collaboration – Design Parade 2023

It is with great pride that three Ateliers De France Group’ companies have joined forces to Aline Asmar d’Amman, President of the Jury and guest of honor at the 7th Villa Noailles Design Festival, Design Parade Toulon 2023. They helped bring to life the exceptional scenography of the designer exhibition at the former bishop’s palace in Toulon : “L’Amour, la Mer, les Femmes” (“Love, Sea, Women”). 

 

With colours drawn from Mériguet-Carrère Paris colour charts and decorative plasterwork by Signature Murale, the exhibition scenography is a veritable ode to the Mediterranean, femininity and creativity.

Atelier Louis del Boca in collaboration with  Maison Lemarié and Lognon, Chanel’ Maisons (19M), has created folding screens, columns and decorative panels in pleated staff with “Haute Couture” motifs, using a technique that is totally new in today’s decorative landscape.

Through this exceptional collaboration between the Ateliers De France Group and Chanel’ Houses of 19M, Aline Asmar d’Amman has forged a unique creative bridge between the Art of Fashion and the Art of Heritage.

Mériguet-Carrère Paris  is the iconic paint and wallpaper brand that offers its own colour chart, as well as colours by India Mahdavi and Madeleine Castaing. The company also offers wallpapers for the Petit Trianon at Château de Versailles and a collection in collaboration with the Musée des Arts Décoratifs.
Signature Murale has revolutionised interior decoration by inventing and offering creative, durable decorative coatings for over 20 years, offering decorators and architects a host of decorating possibilities.
Atelier Louis del Boca masters the most traditional staff techniques for restorations of historic monuments, such as the salons of  Hôtel de la Marine, as well as the most creative decorations and bas-reliefs, such as those created for Cartier boutiques all over the world. 

«L’Amour, la Mer, les Femmes» exhibition by Aline Asmar d’Amman, as part of the Design Parade organised by Villa Noailles at the Ancien Evêché de Toulon, 69 cours Lafayette.
#alineasmardamman architect founder of #cultureinarchitecture 
#villanoailles #DesignParadeToulon
#docent_art

©photo Jérémy Zaessinger, Luc Bertrand, Jules O’Reilly

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